After watches, bracelets, wigs, appear connected clothing. And the bra is no exception to the rule.
This undergarment of everyday life can take many aspects: sporty, seductive, childish…But so far he had no other function to be aesthetic and practical. Today in a connected world, many companies thought to do more than just below.
Here are some inventions from the most committed to the craziest:
The more health-oriented
- The smart bra from Microsoft
Microsoft has recently unveiled a new product: the connected bra that will fight against some eating disorders.
Indeed, he will accompany women in their daily lives and through a mobile application will warn them in case of overeating.
How is this connected bra? Everything simply through a conductivity sensor and an electrocardiogram which will be fixed on the inside of the bra and will be connected to the user’s smartphone.
Beforehand, the booking must fill out information about his eating habits, and more information gathered by the underwear to alert him when stressful situations through a message on his smartphone.
The goal first of this smart bra to combat emotional bulimia, a disease that now affects many women.
However, the bottom should be recharged every four hours, which is slightly restrictive for use outdoors.
The authors think notably to improve the comfort of underwear to optimize its use. They also want to develop a system of alerts, most effective personalization if they adapt to the woman who receives them.
Victoria’s Secret also sells its connected bra since little intended for sports. The janesportsbras, best known for her sports lingerie, now offers a sports bra suitable for all sports activities through a system of elastic anti-perspirant and able to measure the heart rate of the carrier.
It caters to large sports followers heart rate measurement as a monitor of frequencies is needed to enjoy it properly the product.
The connected sports bra is not yet available in France, but you can find in the United States under the name “Incredible” for $ 75 in the colors pink, black and grey.
The most committed
Breast cancer affects 49 000 new cases in France annually. Screening is important to fight this cancer, the earlier it is detected better it can be treated.
The company Cyrcadia Health has developed a patch to wear inside a bra that allows for a self-testing.
This below uses embedded thermal sensors. In order to make a valid screening, the garment must be worn twelve hours in order to measure the temperature of the breast tissue. The system is connected to a smartphone and directly passes the information to a doctor.
Called iTBra, this bra is expected to be marketed by 2016.
It represents an effective solution that would improve early detection of breast cancer.
- Tweeting Bra
Tweeting bra is a bra that tweeted for a good cause.
The goal? Raise the Tweetos to the importance of screening for breast cancer.
The BRA contains a mechanism under the staples that emits a signal to a smartphone and sends a notification to a server that generates automatically a tweet posted on the @tweetingbra page.
It is a way to inform the women’s Twitter community on the importance of the palpation of the breast to the doctor or at home to prevent cancer.
Today there is only one copy of the Tweeting ARO and the actress and presenter Greek Maria Bakomidou who wears.
The manufacturer has indicated that no marketing was planned, the goal is simply to participate in prevention campaigns.
The more wacky connected bra
- True Love test
This garment is due to the imagination of a Japanese manufacturer, who had committed to helping women in their search for love.
The designers decided to develop a new product: the BRA that opens only in the presence of true love.
With heart rate sensor, the True Love test would be able to separate a beating heart after a workout of a heart that beats for love.
Connected by bluetooth to a smartphone, the underwear is locked unless the measurement system of love declares that man with who you are is good.
One way to fight against the adventures without next day and feelings…
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